‘Private label rights’ (PLR) is a term that describes content that you are allowed to edit and distribute. You do not have to create the content yourself but can instead save time and money by editing PLR content to represent your brand and eCommerce products. This digital marketing course describes the mindset and skills required to promote your product and stand out from the crowd by offering unique solutions to potential customers. We explain how to hire writers or video creators on websites like Upwork.com and Fiverr.com. We show you how to add your own voice to videos with video-editing software.The course then discusses how to rebrand all your videos by adding a ‘logo sting’ at the beginning of each clip. We demonstrate how to rebrand a video using the Camtasia software suite to edit videos and render multiple projects. We identify the various types of rights you need to consider when buying products and show you where to buy quality PLR products. We identify the top PLR sites you can use to find quality video content. The course then discusses the tools used to create and edit compelling videos including Adobe Photoshop and Illustrator.Finally the course explains how to build your ‘sales’ page and get your PLR product redesigned and rewritten. We show you how to set up the ‘opt-in’ page to drive eCommerce and demonstrate how to start making sales via Facebook Ads solo ads and others. The course discusses how to set up your hosting account with Coolhandlesor HostGator before increasing sales using upsells. This exciting digital marketing course suits anyone who wants to improve their earning potential while saving time creating content. PLR videos offer a cost-effective way to create content that drives eCommerce sales through compelling digital marketing. Sign up to start driving sales by editing and rebranding PLR videos.